We work year round to market the Iowa City area as a destination to bring meetings, visitors, sport events and special events to the community. Not only is one of our main goals to market our local partnering business, but it is also to help connect our visitors to our partners so they too see the benefits of tourism dollars.
Each year, we produce our Visitor & Community Reference Guide, which is a dual publication with the University of Iowa Visitor Guide. This guide is distributed all across the area and across the state into state welcome centers to promote everything Iowa City area has to offer.
Our partners come first and we market our destination by referring our partnering businesses. As a partner, you not only have access to an unlimited supply these Community & Reference Guides with your business included, but also a detailed listing published on the website. Our partner year runs October 1 - September 30.
In addition to marketing, we want to educate our partners on any new industry trends and helpful things to know. We do this through our partner educationals and partner only monthly e-newsletter, Cultivate Curiosity. If you are an active partner and are not receiving the newsletter, please contact Michele Rutt. Our destination is also very collaborative and we find it important to have networking opportunities among our partners.